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Usability Testing for Survey Research

Emily Geisen, Jennifer Romano Bergstrom




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 | #552491 in Books |  Geisen Emily |  2017-03-06 | Original language:English | PDF # 1 |  9.25 x.53 x7.52l,.0 | File type: PDF | 250 pages

 | Usability Testing for Survey Research

||0 of 1 people found the following review helpful.| Great resource!|By Jenn June|Really grateful two UX heavyweights (figuratively speaking only!) wrote such a useful book. Used it for a big survey I am currently working on. Thanks for putting this out!| ||“Geisen and Romano-Bergstrom have provided what usability researchers have been looking for:  Clear and current guidance on the conduct of usability testing of survey questionnaires, in a way that incorporates advances in device technology, that

Usability Testing for Survey Research provides researchers with a guide to the tools necessary to evaluate, test, and modify surveys in an iterative method during the survey pretesting process. It includes examples that apply usability to any type of survey during any stage of development, along with tactics on how to tailor usability testing to meet budget and scheduling constraints.

The book's authors distill their experience to provide tips on how us...

You can specify the type of files you want, for your device.Usability Testing for Survey Research   |  Emily Geisen, Jennifer Romano Bergstrom. A good, fresh read, highly recommended.

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